Abigail Marks: Deploying Transmedia Branded Entertainment - MIPBlog
La narrativa transmedia en la publicidad: el caso de “LEGO” | Ámbitos. Revista Internacional de Comunicación
LEGO Transmedia Storytelling
Communicating your brand effectively: The power of storytelling marketing - EOS Mktg&Communication
How Transmedia Made LEGO the Most Powerful Brand in the World | Animation World Network
Un recorrido por el universo de las narrativas transmedia - Educ.ar
Lego: When video games bridge between play and cinema « G|A|M|E
Global transmedia & the everyday: LEGO case study | Seth Giddings's ePortfolio
Global transmedia & the everyday: LEGO case study | Seth Giddings's ePortfolio
The Lego Movies: The Building Blocks of Transbranding – Transmedia Blueprint
What Makes LEGO LEGO?: An Interview with Jonathan Rey Lee (Part Two) — Pop Junctions
Cultural Studies of LEGO: More Than Just Bricks | SpringerLink
Feliz día del Orgullo Friki… y Transmedia | Innovación Audiovisual
Transmedia Storytelling: superpoderes para contar tu negocio - STORYTELLING&CO.
Transmedia Marketing: Lego by Kara Stribling
La narrativa transmedia en LEGO | Distopía
PDF) 8. "Everything is Awesome:" Spreadability and The LEGO Movie | Joyce Goggin - Academia.edu
Qué es la narrativa transmedia y cómo utilizarla en tu estrategia de contenidos
Lego Group & Transmedia by Max Ege
Back to the Shire: Lego Dimensions and Intertextual Transmedia Play
LEGO - Transmedia by Tara Prosser on Prezi Next
VIRTUAL ILLUSION: Lego, um exemplo inspirador
Narrativas transmedia: 15 principios. | Hipermediaciones
The Lego Movies: The Building Blocks of Transbranding – Transmedia Blueprint
